ACT
Although ACT had been operating for two years, they had no online presence or marketing plan. Fast forward one year, and things look very different.
Client: ACT
Services: Marketing
A long-standing client, ACT is a safety training provider covering the entire Scottish Highlands and Islands. Together, we developed a tailored marketing plan, and from there, we’ve worked hard to position ACT as a leading name in safety training. But what did that involve?
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Managed and created content for META platforms and LinkedIn, using both organic and paid social media strategies. This approach drove traffic to the website, boosted engagement with the company, and significantly raised brand awareness.
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Created content, such as blog posts, to optimise the website’s SEO and supported ongoing updates with new photos and written content. The work is ongoing, but so far, website traffic has increased by 496%.
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Designed both online and print promotional materials, including a training brochure and advertising campaigns featured in The Press and Journal and The Inverness Courier, generating over 400+ clicks,
Also photographed safety training at their centre in Dingwall and on-site in Fort William, creating a image catalogue.
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We created and monitored Google Ads campaigns, generating conversions directly into course bookings.
“Working with Avery Creative has allowed us to fully focus our attention on our core business and what we do best. Her work is of the highest standard, providing a professional appearance to our social media presence and marketing emails. Couldn't recommend Avery Creative highly enough to anyone looking to take their marketing to the next level."
Alistair, Associate Director